"Strategic Avoidance and the Welfare Impacts of U.S. Solar Panel Tariffs"
"Tariff Trial and Error in the Solar Energy Sector", Energy Institute at Haas, August 4, 2025
Carbon Emissions in Advertising
"Managing the Carbon Emissions out of Marketing", Log Angeles Times, March 7, 2024
Stanford Initiative on Business and Environmental Sustainability
Post-conference webinar link
"Educational Campaigns for Product Labels: Evidence from On-Shelf Nutritional Labeling"
"Do Grocery Store and Fast Food Health Labels Lead to Better Choices?", Discover Magazine, July 18, 2022
"Peer Effects in the Diffusion of Solar Photovoltaic Panels"
"Behavioral Contagion Could Spread the Benefits of a Carbon Tax", The New York Times, August 19, 2020
"Thy Neighbor's Solar Panels", The Atlantic, March 2020
"Solar Industry Borrows a Page, and a Party, From Tupperware", New York Times, November 30, 2012
"The Psychology of Small-Scale Solar", AOL Energy, November 19, 2012
"Is Renewable Energy Contagious? Research Shows a 'Peer Effect'", Climate Wire, November 5, 2012
"Keep up appearances - go solar!", Energy Live News, October 22, 2012
"Solar panel study shows it's OK to be a copycat", Greenbang, October 22, 2012
"Solar Power Adoption is Contagious", Environmental News Network, October 22, 2012
"Study: Solar power is contagious", R&D Magazine, October 19, 2012
"Enthusiasm for solar panels is contagious", Wired, October 19, 2012
"Solar Power in Neighborhods Is Contagious", ScienceBlog, October 19, 2012
"Solar Power is Contagious, Study Finds", Phys.org, October 18, 2012
"Keeping Up With The Greens: Neighborhood Solar Is Contagious", Forbes, December 9, 2011
"Solar Power is Contagious - But Not Quite Virulent", Washington Post, December 05, 2011
Colorado's Progressive Talk Radio, AM760, April 25, 2011
"Solar Panels are Contagious", Wired, April 12, 2011
"Are Solar Panels Contagious? Stanford Studies Reveal it is Possible.", AGBeat, April 12, 2011
"Are Solar Panels Contagious?", Sierra, April 11, 2011
"New Study Finds Solar Panels Are 'Contagious'", Good Environment, April 11, 2011
"Australia's Home Solar Power Revolution And The Viral Effect", Energy Matters, April 6, 2011
"Does Time of Day Affect Variety-Seeking?"
"Research Reveals How Time Of Day Impacts Consumer Choice", Forbes, January 10, 2019
"Field Experimental Evidence Shows that Self-Interest Attracts More Sunlight"
"Self-interest powers decision to go solar", Nature Research Highlights, August 12, 2020
"Peer Effects in Water Conservation: Evidence from Consumer Migration"
"Peer Effects in Water Conservation: Evidence from Consumer Migration", Global Water Forum, August 13, 2018
"Local Excise Taxes, Sticky Prices, and Spillovers: Evidence from Berkeley's Soda Tax"
"Do Soda Taxes Work? Not Unless Retailers Raise Prices", Harvard Business Review, January 10, 2018
"BYOB: How Bringing your Own Shopping Bags Leads to Treating Yourself and the Environment"
"Do `Environmentally Responsible Products Help the Planet? Or do they just get us to buy more Stuff?", Ensia, October 22, 2019
"Understanding Why We Eat What We Eat", The Splendid Table, American Public Media, February 22, 2018
"How Frugal Living Can Lead To Big Spending", Forbes, September 28, 2015
"How Going Green Can Give You License to Buy Cupcakes", The New York Times, September 17, 2015
"If You Bring Reusable Bags To The Grocery Store, You Might Buy More Junk Food", The Huffington Post, July 16, 2015
"Bring Your Own Bag, Treat Yourself to Ice Cream", The New York Times, July 15, 2015
"Shoppers Buy More Junk Food When They Bring Their Own Bags", The Atlantic, July 14, 2015
"Study: People Who Use Reusable Shopping Bags Indulge", WUNC NC Public Radio, July 12, 2015
"Reusable Bags Encourage Shoppers to Buy Junk Food, Harvard finds", The Telegraph, July 9, 2015
"Study: People Who Bring Reusable Bags To Grocery Stores Buy More Junk Food", CBS, July 9, 2015
"Are you filling your reusable shopping bag with junk food?", CBS Money Watch, July 9, 2015
"Shoppers with Reusable Bags Buy More Junk Food", MarketWatch, July 8, 2015
"Reusable Bags Make People Buy Organicand Junk: An Interview with Uma Karmarkar", Harvard Busines Review, April 2015
"Reusable Grocery Bags Make You More Likely To Buy Organic Kale and Also Candy Bars", Fast Company, April 2015
"Before You Head to the Grocery Store, Read This", Self, April 3, 2015
"Are your reusable grocery bags making you fat?", Grist, April 1, 2015
"The Double-Edged Sword of... Reusable Shopping Bags?", Metro, 4/20/2015
"Before You Head to the Grocery Store, Read This", Self, 4/3/2015
"Why Bad Habits Come Back to Bite Us", NPR, The Takeaway, 3/9/2015
"Eco-Waverers: When People Feel Good About Themselves, They do Bad Things", The Economist, 2/28/2015
"Predicting Advertising Success Beyond Traditional Measures: New Insights from Neurophysiological Methods and Market Response Modeling"
"Neuromarketing: Pseudoscience No More", Forbes, 2/24/2015
"Calorie Posting in Chain Restaurants"
"Why Canadians will probably never stop ordering 500-calorie Starbucks lattes", CBC News, September 16, 2016
"What 2,000 Calories Looks Like", The New York Times, December 22, 2014
"Calories on Menus: Nationwide Experiment Into Human Behavior", The New York Times, November 6,2014
"FDA Requires Calorie Counts at Restaurants", Wall Street Journal, November 25, 2014
"Does Caloric Transparency Change Behavior?", Marketplace, November 25, 2014
"FDA to Require Calorie Counts on Menu Boards", Time Warner News, November 25, 2014
"F.D.A. to Require Calorie Count, Even for Popcorn at the Movies", New York Times, November 24, 2014
"Where Calories Are Hiding?", Wall Street Journal, July 30,2013
"Don't Count on Calorie Counts", New York Times, June 22, 2013
"Starbucks Puts Calorie Counts on Menus Nationwide", Wall Street Journal, June 19, 2013
"Risking Pastry Sales, Starbucks Expands Menu Calorie Counts Nationwide", Businessweek, June 19, 2013
"Starbucks to Post Calorie Counts Nationwide", NBC News, June 19, 2013
"Frappuccino Quantified: Starbucks to Add Calorie Counts", The Atlantic, June 18, 2013
"Fizzy Drinks and the US Economy", Fundweb, October 18, 2012
"Drink this, not that - Do calorie labels inspire healthy choices?", Milken Institute, October 18, 2012
"McDonald's Menu Makeover, NY Soda Ban Don't Go Far Enough: NYT's Mark Bittman", Yahoo Finance, September 14, 2012
"McDonald's to start posting calorie counts on its menus", The Economic Times, September 13, 2012
"McDonald's highest-calorie menu item? Not a burger", The Wall Street Journal (Marketwatch), September 13, 2012
"At McDonald's, You'll Know When the Fat Hits the Fryer", Bloomberg Businessweek, September 12, 2012
"McDonald's Menu to Post Calorie Data", The New York Times, September 12, 2012
"Calorie Rules Make Diets a Federal Affair", The Wall Street Journal, April 2, 2011
"Will Calorie Labeling in Restaurants Make a Difference?", Amber Waves, USDA, March 2011
"Calorie Postings No Match for Holiday Gluttony", New York Times, January 13, 2011
"Coming Soon: Theaters, Airplanes to Post Calories", The Wall Street Journal, August 31, 2010
"Good and hungry: More Than Menus Need to be Revamped if Fast-Food Firms Want to Keep Growing", The Economist, June 7, 2010
"Calorie Posting in Chain Restaurants", The NBER Digest, May 2010
"Posting Calories at Restaurants: A Win-Win and Lose-Lose", Fox Business, April 28, 2010
"Calorie Displays Don't Scare Starbucks", Marketplace, American Public Media, April 7, 2010
"A Tale of Two Menus and Calorie-Posting", Philadelphia Inquirer, April 1, 2010
"Posting Calories: Profits For Restaurants Could Result, Study", The Huffington Post, March 23, 2010
"Does Menu Labeling Affect Diners?", Los Angeles Times, February 22, 2010
NPR: Here and Now, Podcast, February 8, 2010
"Calorie Labeling at Starbucks", Harvard Business Review, February 4, 2010
"Calorie Counters", New York Times, February 2, 2010
"Get a Handle on Your Love Handles with Economics", The Sydney Morning Herald, January 22, 2010
"Starbucks Lures Calorie-Conscious NYC Coffee Buyers", Businessweek, January 11, 2010
"Published Calories Counts Have Intended Effect", The Economist, January 9, 2010
"Calorie Postings Trim Starbucks Calorie Consumption", Reuters, January 7, 2010
"I'll Have a Low-Fat Muffin With My Frappuccino", New York Times, January 6, 2010
"New Stanford Study Shows Posting Calories on Restaurant Menu Boards Lowers Customers' Calorie Counts per Visit", Stanford Press Release, January 06, 2010
"Calorie Posting and Purchases", Washington Post, January 05, 2010
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